Search Result for 'brand'

Digital trends in 2014

Four ways in which the digital stratosphere will be altered by business in 2014. By Adam Walker 1) Businesses will Continue to Ruin Social Media (particularly YouTube) In a similar way to how Facebook, Twitter and YouTube are now stuffed full of advertising, the same destiny is awaiting this year’s ...

The times they are a changing

By Drew Nicol 2013 has been a historic year for women’s sport. TV presenter Clare Balding, prophesised back in January that: “When the history of sport is written in 100 years’ time they will look back at 2012 and the Olympics and Paralympics and see the impact in 2013.” – ...

Ecommerce; the ticking timebomb

By Jack Peat, Editor of The London Economic Watch Shop is symbolic of how evolutionary pressures on the ecommerce market could manifest themselves in the future. It wasn’t until a recent musing on the London Underground that I realised the potential of specialisation on the web. An advert for Watch ...

Waiting for the Great Leap Forward

By Pieter Cranenbroek – International Politics Blogger Music has always been a stage used to criticise the political order, but in the past week Morrissey and Billy Bragg both decided to air their grievances on politics and society off stage. Both singers stressed the problem with the lack of accountability in ...

Exclusivity killed the apple

By Jack Peat, Editor of The London Economic Practising exclusivity whilst preaching connectivity is an expensive mistake to make, particularly as competitors start to offer the same level of functionality without mandatory membership to 'the club'. Throughout its lucrative history, Apple has relentlessly raised the technological bar by consumerising software ...

When three tribes go to war, all the people you ignore

By Joe Mellor, In house Reporter    The police are after the press, the press after the politicians and the press are after police. In this triangle of hate, they are all at each other’s throats. So where does that leave the rest of the public? Well this is a ...

The McDonaldization of British society

Britain's interpretation of a McDonaldized society. The effects of globalisation will result in the world becoming wedged between a bread bun and cheese-coated garnish - was my cursory understanding of George Ritzer's vision of a McDonaldized society. As panic spread across my face over the cosmological effects of such a ...

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