Mark Russell, CEO of Optimus Performance Marketing- http://uk.optimus-pm.com/ The commercial potential of blogging is, in my opinion, in its infancy. The barriers of entry to the bloggersphere are very low, resulting in so many bloggers entering the arena. Of course, celebrity and other high profile bloggers have an advantage when ...
By Joe Mellor, Deputy Editor “It all began as an inspired accident”, says Duncan James, a designer for a leading Clerkenwell-based advertising agency. “Doodling is a creative sanctuary for all graphic artists, but during one particularly tedious client briefing, something fascinating started to happen. A cartoon character, began to emerge ...
By Adam Walker, Economics Correspondent The Digital-Savvy Generation Rises To Power Facebook has acquired mobile phone messaging app WhatsApp for a total of $19 billion, giving them a bigger corporate value than giants such as American Airlines, Ralph Lauren and Tiffany. Launched in 2009 the app was based on a £0.79 subscription ...
By Jack Peat, Editor of The London Economic Al Arish Road winds along North Africa’s north coast from Cairo, the largest city in the Middle-East and the nucleus of the Arab Spring. From Tahrir Square it’s a five hour drive to the Israeli border, passing through Arish, the capital of ...