As part of its ongoing 2024 World Tour, Kutetailor, a global leader in Made-to-Measure (MTM) solutions, recently showcased its innovative tailoring platform in London and Milan. These events, held in two of Europe’s most influential fashion capitals, offered an in-depth look at how Kutetailor’s technology is transforming the custom tailoring industry.
Both the London and Milan showcase highlighted Kutetailor’s MTM platform, designed to streamline the custom tailoring process, making it more accessible without sacrificing any associated quality. Attendees, including retailers, designers, and professionals in the industry, had the opportunity to explore how the platform manages every aspect of garment creation.
Kutetailor’s platform aims to provide a comprehensive one-stop solution to the growing demand for personalized fashion, offering the industry a tool that reduces production times while maintaining the high standards expected in MTM tailoring. The platform is particularly positioned to support small businesses and independent designers, allowing them to scale their operations while still offering custom, high-quality garments.
The showcases attracted significant interest from vendors and fashion professionals eager to explore the potential of Kutetailor’s platform. Attendees were able to handle the tailored apparel resulting from the process, which underlined the speed and precision enabled by the service. Many professionals noted the efficiency of the workflow, with some expressing particular interest in how the technology could improve their business operations.
Several vendors praised the ability of the MTM platform to deliver custom garments with a much shorter turnaround time than traditional methods. Independent designers were also impressed by the scalability of the platform, which allows them to offer custom designs while keeping production costs under control.
“For those seeking a true partner in sartorial innovation, Kutetailor is the name to trust. Their global reputation and industry leadership make them the go-to choice for anyone looking to stand out with custom-made apparel,” said Max Martin, owner of one of the bespoke brands attending the tour.
These events in London and Milan marked a major step in Kutetailor’s European influence. The brand’s approach has already been well-received across the continent since the beginning of their world tour—notably, the acclaimed New York kickoff this early September—particularly as more industry players seek ways to innovate and meet the increasing consumer demand for customized clothing.
The success of the showcases in London and Milan reflects a broader shift in the fashion industry toward more personalized, efficient production methods. Kutetailor’s MTM platform is designed to meet this shift head-on, offering a solution that addresses both the needs of consumers seeking custom garments and businesses looking to deliver them quickly and cost-effectively. As the global fashion industry continues to evolve, technologies like Kutetailor’s are likely to play an increasingly important role in shaping the future of custom tailoring. With its sights set on further expansion, Kutetailor is positioning itself as a key player in the move.
